How to choose lipstick is surprisingly difficult even though you apply it every day. If you choose a bright color, it will look like it stands out from your skin, and if you choose a subdued color, your face will look dull… We asked Kaoru Suganuma to teach us how to choose and apply lipstick colors that are suitable for aging skin.

Table of contents
- The correct answer is to choose a “clear dark color” for aging skin
- The key to choosing a lipstick color is to match it with your skin tone.
- Appropriate luster is important for lips with aged skin!
- Relationship between lip moisturizing care and lipstick
- Expiration date of lipstick and how to apply lipstick to look attractive
The correct answer is to choose a “clear dark color” for aging skin
Recently, I hear from people of the same generation that “I started wearing brighter lipsticks as I got older” and “I like red lipsticks.” Actually, this is the correct answer! In the case of lipstick, the brighter the color, the more contrast it creates with the skin tone, making the face and skin look brighter.
Light beige or light pink lipsticks can look good on people with light skin tones, but if you have dark skin tones, wearing light lipsticks will make your skin look duller. Therefore, it is correct to apply a lipstick with a clear and dark color to aging skin that tends to be dull.


The key to choosing a lipstick color is to match it with your skin tone.
Lipstick is basically the same as cheeks, and it is basic to match the skin color. Orange, red, and purple are suitable for Japanese skin with a yellowish tint. If you choose salmon pink for pink, vermillion red for red, etc., choose a yellowish color that blends well with your skin and does not make your lips stand out from your face.
Also, for example, even with the same red, if you choose a bluish red for pinkish skin and a yellowish red for ocher skin, it will blend in better with your skin.

Choose a lipstick with a clear, dark color that matches your skin tone. This is the secret to looking good.
Appropriate luster is important for lips with aged skin!

What I want you to be more particular about than choosing a color is the gloss of your lips. Without a glow, your face will look more and more dull. A slightly healthy luster with a feeling of moisture makes the face look brighter with a soft focus effect.
Most lipsticks these days are glossy, so you don’t have to use gloss to make it look glossy. However, glossy lipsticks often contain a lot of oil, which makes them easy to bleed and spread to fine wrinkles around the lips. Especially if the color is dark, bleeding will be noticeable. When choosing a lipstick, choose one that is glossy and does not bleed easily.
Fine wrinkles around the lips are due to aging and dry skin. The area around your mouth can get dry easily, so be sure to moisturize not only your lips but also the surrounding skin with cream.
In addition, matte lipsticks that have been trending since the fall and winter of 2018 make vertical wrinkles on the lips stand out, so they are not recommended for aging skin.
Relationship between lip moisturizing care and lipstick
Lip balm is a must-have for dry lips. However, I hear that many people are worried that if they apply lip balm before applying lipstick, they will not be able to apply lipstick beautifully.
Since lip balm is oily and has a low viscosity, it can be difficult to layer lipstick on top of it and the color may not come out as expected.
However, it is better to apply lip balm as a base to protect your lips. However, thin enough. All lipsticks contain oil, and glossy lipsticks in particular contain oil as a luster ingredient, which also has the effect of preventing dry lips. There are many lipsticks with lip care effects on the market, so it might be a good idea to try them.
By the way, the key to distinguishing whether lipstick contains a lot of oil is its softness. Don’t you feel that melting lipstick wears off quickly? This is a sign of oil content. The ones with a matte texture are hard because they contain a lot of powder.
Expiration date of lipstick and how to apply lipstick to look attractive
Please use up the lipstick within 3 years. Is this okay? If you think that, you should use the smell as a guideline. If you smell oxidized oil, stop using it. In the past, I was asked, “Is it okay to use my lipstick when I’m sweating?” It’s okay to use it, but if it still smells oxidized, don’t use it.
Basically, you should apply lipstick directly. However, it looks brighter and more attractive when the corners of the mouth are lifted, so it is recommended to brush even the corners of the lips. That way, you can get a finer and clearer line, and there is no protrusion or bleeding.
With aging skin, fine wrinkles around the mouth increase, the border of the lips is blurred, and the peaks of the upper lip are no longer bilaterally symmetrical due to pigmentation. Listen well. In this case, it is difficult to draw along the border of the lips or draw smaller than the lips, so paint a little larger. That looks really attractive. Also, the shorter the distance from the bottom of the nose to the upper lip, the more elegant it will look.