A serial project in which “Halmek WEB” reader models transform with professional haircuts and makeup, with the theme of women in their 50s and 60s changing their image. For the first installment, Ide, a 60-year-old housewife, takes on the challenge of being an “urban sophisticated adult woman”! It also solves the problem of hair volume down and face sagging.
Table of contents
- Short hair to reduce hair volume and reduce facial sagging
- Makeover experience full course with hairstyle, nails, makeup and clothes
- Volume up your hair from the root with carbonated shampoo!
- Makeover point 1: Clean sides! small face short
- Makeover point 2: Feel like an actress with hand care and nails!
- Makeover point 3: Make-up to counter dullness and sagging
- After setting your hair with curlers and irons, you’re finally done!
- Youthful transformation with a makeover! Compare before and after photos
- Feel like a model in a photo shoot! How do you feel after the makeover?
- Click here for a beauty salon that makes women in their 50s and 60s fashionable!
- Halmek 365 main members and trial members only! discount coupon
- Recruiting women in their 50s and 60s who want a makeover (halmek 365)
Short hair to reduce hair volume and reduce facial sagging
In their 50s and 60s, more and more women cut their hair from long to short because they are worried about their dry hair and are prone to damage. Short hair also has the advantage that it is easy to increase the volume of the hair because it does not weigh the hair.
Mr. Ide, who is trying to get a makeover this time, is worried about dry hair and volume reduction, and says, “I want to change my hairstyle and make it short.”
A person who challenges the makeover: Mariko Ide (60 years old)
“I go to the hair salon once a year to cut my hair as long as it grows. Recently, I feel that my hair is getting thinner and less voluminous. I’m curious… I’d like to have cool short hair that looks like an adult woman and makes my face look smaller.”
■ Responsible stylist: Takahiro Teruita from Egao Beauty Salon
“Well, it’s true that your hair may be getting a little thinner. Let’s aim for an urban sophisticated adult short that covers the slack of the face and makes it look smaller. While adding volume to the top, A tight cut around the cheeks should give you a nice shape!”
In this way, the image of this makeover was decided to be “an urban sophisticated adult woman”!
Makeover experience full course with hairstyle, nails, makeup and clothes
There is a strong impression that a makeover is a hairstyle, but Terui said, “Since this is a great opportunity, why not change not only your hairstyle, but also your nails, makeup, and clothes?”
In fact, the Egao Beauty Salon has an Egao nail studio and an Egao clothing store, and even during normal times, the “Egao Beauty Experience” plan includes shampoo & blow, hand care & nails, hair setting, costume fitting, and photo shoot. is being implemented.
“Egao beauty experience is supported by a team of full-time stylists, hair and makeup artists, manicurists, and photographers, so you can complete a makeover in as little as an hour. It’s also a popular gift for mothers and grandmothers.” About.
This time, we decided to add a haircut to the Egao beauty experience and proceed with the makeover in the following flow. This is a full-course image change…!
- costume fitting
- haircut & blow
- Hand care & nail
- Hair set
- photo shoot
Immediately, I decided to select clothes for the photo shoot. Ms. Ide chose a pastel blue sweater and denim that fits her body, which is perfect for the theme of “an urban sophisticated adult woman.”
Volume up your hair from the root with carbonated shampoo!
Before the haircut, condition your hair with shampoo and treatment that match your hair concerns. “The dryness of the scalp is conspicuous due to seasonal patterns.
Carbonated shampoo is a shampoo that washes with dense carbonic foam. At the same time as the fine bubbles wash the scalp, the beauty ingredients contained in the shampoo penetrate into the stratum corneum and prevent the scalp from drying out.
In addition, carbonated shampoo is also effective in increasing the volume of hair.
“By using carbonated shampoo to remove dirt from pores that cannot be removed with regular shampoo, your hair will stand up straight from the roots.”
Mr. Ide says that it is the first time for him to use a carbonated shampoo. The thick lather of carbonated shampoo massages his scalp and makes me feel like I’m in a dream.
“The foam of Shuwa Shuwa feels good! I couldn’t go to the beauty salon easily due to the corona sickness, but the professional tricks are amazing,” he said.
It is especially recommended for adult women who want volume in their hair.”
Makeover point 1: Clean sides! small face short
Next, it’s time for a haircut! Cut the long hair short and lighten it.
This time, Mr. Terui proposed to Mr. Ide, who said, “I’m worried about the sagging of my face,” that I had a short face that was conscious of vertical lines.
“By cutting the hair along the line from below the ears to the chin, while adding volume to the top, the area around the nasolabial fold is neat. The line of sight naturally goes up, so you don’t have to worry about the sagging of the face.
Youthful look with unparted shorts! Volume up the top of the head
Also, there seems to be a trick when drying with a dryer.
“If you have a part in your hair, you tend to look older. The point is to move your hair boldly from the left and right for a top that is easy to part. Let it dry.”
Makeover point 2: Feel like an actress with hand care and nails!
Next is nail care! Shape your nails, take care of your cuticles, and then apply your manicure.
“Many adult women who are busy with housework suffer from hand problems such as hangnails and cracked nails.
It seems that the nail that is finished after having it professionally cared for is an important point for “improving your mood with a makeover”.
“The fingertips are the part where you see them many times a day, so it is easy for you to feel the change. For women in their 50s and 60s, we recommend the beige color that blends well with your skin. Easy to use every day and fashionable. Let’s finish with the theme of nails.”
Ms. Ide said with a twinkle in her eyes, “It’s been my experience since my wedding to ask a professional to do my makeup and nails! I feel like I’ve become a model or an actress.”
Makeover point 3: Make-up to counter dullness and sagging
At the same time as nails, makeup will also progress.
“When you reach your 50s and 60s, the dullness of your skin due to aging becomes more noticeable. The most important part of makeup for an adult woman is the foundation. Use control colors such as pink and purple to bring out the transparency of the skin and cover the dullness. Let’s do it,” said Terui.. Especially under the eyes, it is an important point that gives a bright and youthful impression. After creating a solid base with a control color, apply the foundation. prize”
In addition, it seems that makeup can cover the sagging cheeks that Mr. Ide was worried about.
Be bold with teak! Increased facial tightening effect
I think there are many people who put cheeks only on the cheekbones, but to improve the effect of making the face smaller, “the trick is to put it boldly.”
The stick cheek, which is shaped like a lipstick, does not smudge makeup and gives a natural complexion. It is recommended because it is easy to keep.”
Natural eye makeup is the basics for adults! Pay attention to eyebrow shape
When I was young, I think that there were many people who thought, “Eye makeup life!”
“As you get older, the area around your eyes naturally becomes sunken. If you put flashy colors into your eye holes in the same way as when you were young, your hollows will actually stand out. Recommended eyeshadow for adult women is: Brown, gold, beige, and other colors that blend well with the skin.”
But with natural makeup, won’t your eyes become weaker…?
“For that reason, put a solid black eyeliner around the eyes to enhance the impression of the eyes. Fill in the gaps between the eyelashes. It is best if you can balance the top and bottom depending on how you put it in.”
The length and shape of the eyebrows are also important points for adult women.
“Young children look fashionable with short eyebrows, but for adult women, long and dark eyebrows are recommended to cover the sagging around the eyes. Make it the same height.The basic position of the outer corner of the eyebrow is on the extension line connecting the nostril and the outer corner of the eye.”
Make your lips have a good complexion! Pink and orange are recommended.
Even though the lip color is natural, if you choose a bright color that looks good complexion, it will give you a youthful impression.
Coral pink is cool, and red orange is energetic.”
This time, the theme is cool shorts, so I chose coral pink.
It seems like a shortcut to becoming a “sophisticated adult woman” is to add color with cheeks and lips to create a well-balanced make-up, even though it’s based on natural make-up!
After setting your hair with curlers and irons, you’re finally done!
The finish is a hair set. Wrap curlers around the top of your head to add volume to your hair.
After using hair iron & hair cream to move the hair on the side ……
It’s finally finished!
Youthful transformation with a makeover! Compare before and after photos
Before the makeover, Mr. Ide’s hair was heavy and dry at the ends. Eliminating the parting of his hair and having a voluminous hairstyle on top gave him a youthful look.
While the top is voluminous, the sides are tight, giving a clean look around the face! Because the top and back of the head are voluminous, the visual effect makes the face look smaller.
In the back of the head, before the makeover, the dry ends of the hair were conspicuous and the impression was flat, but after the makeover, the hair became glossy and the hairstyle had movement.
Feel like a model in a photo shoot! How do you feel after the makeover?
Mr. Terui said, “Since we’ve gone to great lengths to get a makeover, let’s strike a pose and feel like a model!”
At the direction of the cameraman, cross your legs and look away. You look like a real model. However, is it okay for me to take so many pictures…?
“It’s okay, even in the normal Egao Beauty Experience, I take dozens of shots while changing poses and situations (laughs). I print out the photos on the spot and give them to you along with the shooting data. ’ said Terui.
It’s amazing that not only can you transform yourself into a stylish look with professional support, but you can also ask for a photo shoot that puts the model to shame!
Mr. Ide also said, “I feel like I’ve become 10 years younger because my hair volume and face sagging are covered
It was impressive to see Mr. Ide, who seemed nervous at first because it was the first time in a long time, but smiled as the makeover progressed.
In addition to changing your appearance, the biggest benefit of a makeover may be that you can feel yourself getting prettier, gain confidence and hope for life, and naturally smile.
If you feel like you’ve been feeling a bit down lately, please try a makeover !
Click here for a beauty salon that makes women in their 50s and 60s fashionable!
Egao Beauty Salon
A beauty salon for lovely older women. We will answer the concerns unique to seniors, such as gray hair, lack of volume, thinning hair, and lack of luster. We are taking thorough measures to prevent the new coronavirus, such as staff temperature measurement, mask wearing, equipment disinfection, and ventilation.
Hairdresser: Takahiro Teruita
“. She has a reputation for understanding the hair troubles of older people. We also have a good reputation for gray hair color and styling, and we provide technology with high customer satisfaction.